The Brief
Richemont organised a group-wide bicycle tour through Switzerland to visit 17 manufactures of the group, including Cartier, Piaget, Mont Blanc, IWC, and more.
Our Task was to create all communications materials before, during, and after the tour. This included design, film, photography, and live social media management.
The Challenge
Filming cyclists riding on vast stretches is no trivial affair: they go fast. Plus, landscapes aren’t beautiful everywhere, and you’re in a car amongst multiple other moving vehicles!
